01 Aug Integrace Buckingham’s Choice in Frederick Magazine
“What do modern seniors want? ‘Meaningful living,’ according to Kimberly Paddison-Herr, director of sales and marketing for Buckingham’s Choice, an Integrace continuing care retirement community near Adamstown. ‘We want to ignite in all people a passion for meaningful living,’ says Paddison-Herr, with a qualifier. ‘No two people find meaning and value in the same thing. And that’s OK. Our job is to understand each person as an individual.’
“That’s a big change from 10 or 15 years ago when residents seemed more resigned to let community leadership dictate parameters. ‘It’s kind of flipped,’ says Paddison-Herr. ‘Things were very task driven. … Now the lifestyle is really resident-directed.’ Her coworkers Dave Tooher, director of health and fitness, and Andi Walsh, director of recreation and engagement, work to make that happen.”
To view the full article in Frederick Magazine, click here.